7.9 mm × 5.4 mm · 1.5V · mAh
UL · UN38.3 · CE · RoHS · OEM MANUFACTURER

This specification provides the technical requirements of the LR754. The battery complies with the international and EU standards listed below; unless otherwise specified, requirements and sizes shall meet or exceed the referenced standard.
-20℃ ~ +60℃
Per IEC 60086-5 for aqueous-electrolyte batteries — confirm with our engineers for your specific device.
These references are electrically compatible. Always match size and voltage before replacing.
LR754 is used every day in these classes of devices — the cell is matched to each duty below, and every pack is tested against the appliance profile before dispatch.
Analog and digital quartz watches, from slim dress models to chronographs. Match the replacement to the diameter and thickness of the old cell.
Talking plush, LED flashers, game controllers and musical toys. 0 % Hg alkaline chemistry matches the retail channel rules for children's products.
Buy in Bulk: LR754 available for distribution in bulk packs, 5-pcs child-resistant cards or custom retail packaging under your brand. From blister cards to display boxes, your private label battery brand on every cell. Minimum order 50 cartons (about US$2,000) — a proven entry for chains testing private label battery lines.
Manufacturer declaration by DongGuan Tianqiu per Regulation (EU) 2023/1542 — compliance documents per model are stored on this site; models without a published declaration are issued per batch on request.
Chemical system (EU declaration): Alkaline (Zn-MnO₂) · 1.5V
Primary batteries are non-rechargeable; keep out of reach of children.
Official EU Declaration| Battery Name: | Alkaline Zn-MnO₂ LR754/LR754H button cell (non-rechargeable) |
|---|---|
| Category: | Portable battery |
| Chemistry system: | Zn-MnO₂ |
| Model: | LR754/LR754H |
| Trade/Brand name: | TianQiu/No-brand/OEM brands |
| Nominal Voltage: | 1.5V |
| Production Date: | According to customer requirements, generally printed on the battery body:Y-MFor example: 64=2026-04 6X=2026-10 6Y=2026-11 6Z=2026-12 |
| Shelf Life: | One years under normal storage conditions |
| Country of Origin: | China |
Manganese, Graphite
| Approx. Weight | Capacity | MAD |
|---|---|---|
| 0.9g | 48mAh | 520.0 hours |
Capacity & MAD test condition: 15KΩ 24h/day to 1.2V @ 20±2℃ Approx. weight only for reference
No substances listed in the REACH Candidate List of Substances of Very High Concern (SVHC) are present above 0.1% w/w.
TDC technical file available on request.
DongGuan Tianqiu Enterprise Co., Ltd.
TianQiu Industrial Park, Xinji Industrial Zone, Machong Town, Dongguan Guangdong, P.R.China
Post Code: 523142
E-mail: office@gdtianqiu.com
Apex CE Specialists GmbH
Grafenberger Allee 277, 40237 Düsseldorf, DE
Contact: Wells Yan
E-mail: Info@apex-ce.com
Tel: +49 21312066043
Swallowing or ingestion of any button cell battery is a life-threatening injury!
Swallowing can lead to chemical burns, perforation of soft tissue, and death. Severe burns can occur within 2 hours of ingestion. Seek medical attention immediately.
If you are looking for an LR754 replacement, the key is to match the coin cell · coin battery · 3V · lithium battery references listed above before ordering — LR754 batteries ship in 5-pcs/10-pcs cards or bulk packs with full specification documents.
Buyers often compare LR754 against coin cell · coin battery · 3V · lithium battery — they share diameter or voltage but differ in thickness and capacity, so always match the original cell. Our engineers confirm compatibility for your device and provide the matching reference without guesswork.
For distributors and OEM buyers searching LR754 bulk, price and lead time: we supply from 50 cartons (≈ US$2,000) with volume-laddered pricing, shipping marks and transport certificates — request the current price list for your volumes.
From first inquiry to production line in five steps, with one engineer on your order from start to finish.
Quantity in cartons or pieces, destination port and market. We reply within 24 hours with a complete quotation.
Spec sheets first, then samples by express in 3–7 days so you can test fit and performance on your own device.
Price, MOQ (from 50 cartons, approx. US$2,000) and lead time are fixed in the offer, and the price is held for 30 days.
Your logo, pack design and artwork enter the prepress flow; before mass production we print one sample box for your visual approval.
Mass production runs about 35 days from sample approval, with per-batch COA and transport certificates (UN38.3 for lithium cells) in the shipment.
Real OEM programs from the same factory — the ones that use this cell first, then other lines running at our site.
Remote battery line for TV and AC accessories: LR6/2BP and LR03/2BP paper packs under the customer label, 24 pcs per box, built around two seasonal production windows.
CASE 02Locksmith and car-accessory channel supply: CR2032 on 5-pcs child-resistant cards (EU retail requirement), quarter replenishment driven by store sell-out.
CASE 03Holiday gift-set line: AA/AAA in 2/4/8-pcs shrink packs with cartoon artwork, mixed-SKU cartons dropped to the customer warehouse.
The LR754 is a Alkaline cell of 7.9 mm × 5.4 mm rated 1.5V. Capacity and packing data are listed in the specification table on our product page.
LR754 matches reference 393A in our battery catalog — always match size and voltage before replacing.
Service life depends on the device drain: typical use is 1–3 years, and shelf life is 3–5 years when stored cool and dry. Bulk figures are confirmed by our engineers.
No — the LR754 is a primary (non-rechargeable) Alkaline battery. Attempting to recharge it may cause leakage, fire or explosion; for rechargeable options see our rechargeable battery page.
LR754 references 393A in different naming systems — IEC, AG and retail labels name the same size cell differently.
Read the full answer →LR754 and LR43 / LR44 / 23A / 27A share similar diameters but differ in thickness and capacity: LR754 is 7.9 mm × 5.4 mm at 1.5V with mAh.
Read the full answer →LR754 measures 7.9 mm in diameter and 5.4 mm in height (max dimension per IEC) — verify against your battery holder.
Read the full answer →The LR754 is rated 1.5V — always match the device voltage requirement before replacing.
Read the full answer →Buy the same reference LR754 (or its equivalent 393A) with the same voltage and dimensions.
Read the full answer →LR754 fits devices designed for its size class: the references coin cell · coin battery · 3V are the common entries for such devices.
Read the full answer →Yes — LR754 is supplied in bulk, raw cards or retail packs from 50 cartons (≈ US$2,000), with volume-laddered pricing.
Read the full answer →Wholesale pricing is laddered by carton volume and packaging format: raw, card or retail pack each carry different unit costs.
Read the full answer →We supply LR754 factory-direct worldwide — samples, bulk and OEM programs from the same production line.
Read the full answer →Send us your logo and target market — we will reply with packaging options, MOQ and pricing within 24 hours.